June 6, 2011
In the 1930s, the public began to feel the effects of the Great Depression, the dresses of the 30s became simple in design, the dresses were more Slender fitting to the womans figure than those of the 20s, The designers of the 30s were looking for a Romantic look, a feminine style, the use of printing on fabrics with silk screening allowed a design on fabric, until the 1930s this had not been used in America there were a few Countries that had the ability as in China, France and Italy. A breakthrough for American Textile and Floral printing on fabric was the new approach to colorful designs, to capture the changing trends. Florals started out as a copy of Botanical garden scenes, big bold floral with subtle colors to attract the eye, with time increased color added to the printing process, without the limits. Colors became more vibrant, eye catching florals. Here is an example of the changing trends in 30s fabric's, using the silk screening process. Notice the vibrant large florals.. A dark bold background was a noted way to catch the attention. The addition to Floral printed fabrics began.
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